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Branded Entertainment Network chief Ricky Ray Butler on brand safety, lockdown & influencers- Tempemail – Blog – Emails

The entertainment world is continually re-examining its relationship with advertisers as it looks to make maximum revenue while proving it can effectively engage with consumers in various ways, and that has become all the more vital during the international pandemic. Ricky Ray Butler is the chief executive of The Branded Entertainment Network, an artificial intelligence-powered […]

Ads We Like: Singapore’s Sentosa Island creates branded island on Animal Crossing- Tempemail – Blog – Emails

Sentosa has tapped into the popularity of Nintendo’s Animal Crossing: New Horizons by creating the first branded island on the game. The idea is to give people in Singapore a virtual place to hang out, as they continue to remain in lockdown as part of the country’s efforts to fight the coronavirus pandemic. According to […]