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Channel 4 offers free use of in-house team 4Creative to entice TV advertisers- Tempemail – Blog – Emails

To incentivise marketers to spend on TV, and help ease production pressures, Channel 4 is offering free use of its in-house team 4Creative to advertisers. While broadcasters are attracting record audiences during lockdown, they are bracing themselves for a precipitous drop in advertising income. Channel 4 has already said it is anticipating ad revenue to […]

Channel 4 reports record video on demand viewing- Tempemail – Blog – Emails

Channel 4’s video on demand wing All 4 has just reported its most-viewed quarter thanks to record audiences tuning in and binging boxsets, particularly later in the quarter during lockdown. The quarter saw the highest monthly, weekly and daily views in All 4’s history, driven by titles including Friday Night Dinner, Gogglebox, The Great Celebrity […]