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Co-op’s digital boss on its new-found agility: ‘coronavirus has been a learning curve’- Tempemail – Blog – Emails

With brands and their agencies having been forced to mobilise quickly in order to meet customer expectations and demand, advertisers – such as the Co-op – are coming out the other side of a Covid-19 learning curve with a more “lean and agile” marketing model. The UK’s sixth-largest supermarket chain faced high levels of demand […]